Category: Business Strategy

  • The Next Competitive Advantage for Business Leaders

    The Next Competitive Advantage for Business Leaders

    Our latest Executive Impact Series article is a collaboration with Jenny Tsao and Anush Naghshineh. Introduction: What makes agentic AI different from current AI tools Most of today’s AI tools are reactive, they wait for instructions, execute narrowly defined tasks, and return results that still require human interpretation. Agentic AI represents the next leap forward. Rather than waiting…

  • Beyond the Digital Twin: AI-Driven Predictive Business Models

    Beyond the Digital Twin: AI-Driven Predictive Business Models

    Our latest Executive Impact Series article is a collaboration with Jenny Tsao and Anush Naghshineh. The Evolution from Digital Twins to Predictive Models For years, the concept of the “digital twin” has helped companies simulate physical assets. Airplanes, turbines, factories… Used to predict maintenance needs, reduce downtime, and improve performance. But what happens when we stop modeling just…

  • Moving AI from an Experiment to Business Impact

    Moving AI from an Experiment to Business Impact

    This article was co-written with Anush Naghshineh and Jenny Tsao. Introduction: Shifting From AI Experimentation to Meaningful Adoption Companies are facing a new reality with the advent of Generative AI. While 92% of businesses plan to significantly increase AI investments, only 1% currently have fully mature AI deployments. Even more surprising is that around 90%…

  • Leadership During Economic Uncertainty: Balancing Short-term Survival with Long-term Vision

    Leadership During Economic Uncertainty: Balancing Short-term Survival with Long-term Vision

    Our latest Executive Impact Series article is a collaboration with Jenny Tsao and Anush Naghshineh. Leadership During Economic Uncertainty: Balancing Short-term Survival with Long-term Vision Introduction: The leadership challenge of today’s economic environment The modern economic landscape is a mosaic of volatility characterized by inflationary pressures, supply chain disruptions, tariff uncertainty, geopolitical instability, and rapid technological…

  • Reclaiming Real: How the Shift Toward In-Person Experiences Is Changing Business

    Reclaiming Real: How the Shift Toward In-Person Experiences Is Changing Business

    This article was co-written with Anush Naghshineh and Jenny Tsao. The post-digital return to physical experiences and authentic connections Do you remember the rush of excitement when you finally attended your first post-pandemic concert? That time when the bass reverberated through your chest and you shared glances with strangers turned temporary friends? That feeling –…

  • Profiting from Deregulation Without Cutting Corners

    Profiting from Deregulation Without Cutting Corners

    This article was co-written with Anush Naghshineh and Jenny Tsao. Introduction: The Regulatory Shift of the New Administration US businesses are facing a massive change in the regulatory climate as President Trump’s “10-to-1” deregulation initiative takes hold. Launched by Executive Order 14192 in January 2025, this sweeping policy requires federal agencies to identify at least…

  • Customer Experience in the Age of AI: Balancing Automation and Human Touch

    Customer Experience in the Age of AI: Balancing Automation and Human Touch

    This Executive Impact series article is a collaborative partnership with Jenny Tsao, Anush Naghshineh David Turner as we examine global business imperatives and explore ways to drive awareness. The shifting customer experience landscape In today’s hyper-connected world, customer experience (CX) has become a key differentiator for brands across industries. Expectations are rising rapidly, driven by…

  • The Four-Day Workweek: Productivity Miracle or Management Nightmare?

    The Four-Day Workweek: Productivity Miracle or Management Nightmare?

    This article is written in collaboration with David Turner, Jennie Tsao, and Anush Naghshineh. Introduction: The growing momentum behind four-day workweek trials What began as a fringe concept has evolved into a serious business consideration. The four-day workweek is no longer just a perk—it’s becoming a strategic decision for forward-thinking companies. The results are compelling:…

  • Strategic Cost Cutting in a Downturn: Where to Trim and Where to Invest

    Strategic Cost Cutting in a Downturn: Where to Trim and Where to Invest

    This article was co-written with Anush Naghshineh, Jenny Tsao, and David Turner. Introduction: The Danger of Sweeping Cuts During an Inflationary Downturn When the economy slows, unemployment rises, and prices increase, many companies often resort to making sweeping budget cuts. However, this broad and formulaic approach can undermine your competitive capability when you need it…

  • Pivot to Growth: Small Businesses Might Be Your Recession Hiring Haven

    Pivot to Growth: Small Businesses Might Be Your Recession Hiring Haven

    Executive Impact Services articles – ideation, research, and collaboration between Jenny Tsao, Anush Naghshineh, and David Turner, MBA Introduction: Looking beyond Fortune 500 hiring freezes When economic headwinds intensify, headlines about major corporate layoffs and hiring freezes dominate business news. Tech giants like Meta, IBM, Google, and Microsoft; financial leaders such as Goldman Sachs, Citi,…